Google vs. China

Two giants in a struggle for power, control and money...

http://news.bbc.co.uk/2/hi/asia-pacific/8458462.stm

Tips on how to get repeat visitors

Read it here:

http://rosedesrochers.todays-woman.net/2007/07/26/how-to-get-repeat-visitors-to-your-blog/

...and also why people unsubscribe from blogs (a survey):

http://www.problogger.net/archives/2007/03/01/34-reasons-why-readers-unsubscribe-from-your-blog/

Marketing on Facebook and Twitter?

Don't miss out on reading this survey:

http://www.newmediagateway.com/nmg-blog/archive/2010/01/12/social-media-tactics-that-work?utm_source=twitterfeed&utm_medium=twitter&utm_campaign=blog

Have you heard of A/B testing?

A/B testing is a widely used method in website optimization research. Roughly speaking, you compare one or more variants of the same site to each other to find which results in the desired user behavior. The extremely popular Huffington Post uses the technique for some of its headlines. Read about it here:

http://www.niemanlab.org/2009/10/how-the-huffington-post-uses-real-time-testing-to-write-better-headlines/

Are you familiar with Google Trends?

With the help of Google Trends, you can see how often a certain keyword was entered in Google Search - in other words, its popularity index. The analysis is represented graphically over the course of time and it is even possible to compare the frequencies depending on regions, languages and cities. Try it out - just type in www.google.nl/trends. And if you find the information outdated, how about Google Hot Trends?